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Ashley Gregory Director of Partnerships and CRM

Ashley Gregory is the “Director of Partnerships and CRM”. In this role Ashley works to develop relationships with our tourism partners to create partnerships and opportunities that ultimately generates additional visitor spending in the community. This includes things such as developing videos that showcase the area and our partners, managing our partner’s business listings, coupons, and job listings on, organizing our monthly Visitor Industry Partner tours and yearly community familiarization tours, administering our customer relationship management (CRM) database program and extranet portal and more. Ashley is a graduate of Purdue University with a degree in Hospitality and Tourism Management and a minor in Art History. In her free time, she enjoys spending time with her family, reading, cooking, crafting, and traveling.